For B2B service businesses, 2 to 50 people

Your best clients don't know you exist yet. A 90-day pilot to put you in front of them with cold outreach.

We build the machine, run it every day, and put qualified buyers on your calendar. Your only job is to show up and sell.

30 minutes. We check your numbers and tell you straight if the math clears.

Before you book

We turn down more businesses than we take on.

Outbound is arithmetic before it is anything else. If the numbers underneath your business don't work, no amount of good copy fixes them. So here is the bar. Rule yourself out without speaking to anyone.

This is for you if:

A customer is worth $10,000 or more to you over the relationship

Thousands of companies could buy from you, not hundreds

You could take on new clients tomorrow without delivery breaking

New business depends on referrals, or on people who have other priorities

You can work five or more calls a month

This is not for you if:

Your market is a few hundred named companies. Outbound cannot manufacture volume that is not there.

A customer is worth less than about $10,000. The math does not clear, and we would rather say so than take your money.

You sell to consumers.

The problem

New business shouldn't depend on who has time this week.

Almost everyone we speak to is in one of two camps. They look like opposites. They fail the same way.

Camp one

You run on referrals

Good clients, arriving entirely on their own schedule. Brilliant when it flows, and there is nothing to turn up when it stops.

Camp two

You have a BD function

One person, or a couple, or people doing business development alongside their actual job. A deal goes live, delivery gets busy, and prospecting is the first thing to slip.

Same result

The month you most need pipeline is the month you have no way to create any.

The alternative

Volume you set.

You decide how many conversations start each week, and it holds whether or not anyone inside your business has time to think about it.

You can't turn a referral up.
You can turn this up on Monday.

The pilot

One call from you. Everything else from us.

Ninety days of live sending, counted from your first email rather than your signature, so the build never eats your window.

What you get

Your own domains and inboxes, warmed properly and shared with nobody

A list built to your ideal client and verified address by address, 100 to 300 new contacts a day

Every sequence written for you, and tested from the first week

Every reply read, qualified against the bar you set, and booked into your calendar

A short warm-up sequence before each meeting, so people turn up knowing who you are

Booking alerts in real time, and a strategy call with me every month

Day 0

You sign. Your own domains and inboxes are ordered and live inside 24 hours.

Days 1 to 20

One hour with me to pull out your ideal client, your positioning, and the exact bar a call has to clear. Then we build your list, write your sequences, and warm every inbox. You do nothing at all in this window.

Day 21

Sending goes live and the clock starts. Replies get worked, calls get qualified and booked, copy gets tested from week one and rewritten monthly off your own numbers.

End of the 90

You decide. Carry on month to month, or stop. Nothing to get out of, nothing to renegotiate.

If you have tried this

Cold email fails for three reasons. All three are build problems.

If you have tried outbound and heard nothing back, it was almost certainly not the channel. It was what was sitting underneath it.

Shared infrastructure.

Most providers put you on domains and inboxes shared with dozens of their other clients. You inherit someone else's spam reputation before you have sent a single email of your own.

Here

your own domains, your own inboxes, warmed for about three weeks before the first cold send, shared with nobody. Your real domain is never touched, so it stays clean for invoices and contracts whatever happens.

Unverified lists.

Buy a list or scrape one and a large share of it bounces. That is what burns a sending domain, and it takes weeks, not months.

Here

every contact sourced to your profile rather than a broad industry code, then verified address by address, with a slower second track that resolves catch-all domains instead of gambling on them. Weak fits never enter a sequence.

Nobody works the replies.

The handful of genuinely interested people who do answer land in an inbox nobody is watching. By the time someone looks, the moment has gone.

Here

replies are picked up within minutes, seven days a week, checked against criteria you agreed in writing before anything sent, and booked straight into your calendar.

Any one of those kills a campaign on its own. Most of the outbound horror stories you have heard were running all three at once.

Who you would be working with

Every campaign, built and run by me.

Alastair

Founder, DRVFlow

Fifteen years in commercial roles, across executive search, ad-tech and consulting. The constant through all of it has been cold outreach. In the middle of it I ran an advertising agency for five years, where we generated and managed over $100m in ad revenue for clients.

The lesson that surprised me every time was that growth almost never came down to better creative, which is the thing agencies get paid to obsess over. The businesses that grew predictably were the ones with a reliable flow of the right conversations. Everything else was decoration on something that already worked.

So DRVFlow does that one thing, and I build and run every campaign myself. When something needs changing, you are talking to the person who built it rather than an account manager reading a note.

I write about how this works in public:

LinkedIn YouTube soon

FAQ

Questions we always get.

"We've tried cold email before and it didn't work."

It did not work because of how it was built, not because of the channel. Failed outbound almost always has one of three problems: burned or shared infrastructure, unverified lists, or nobody managing the campaign week to week. The section above is those three, and what we do about each.

What does it cost?

Two parts. A flat monthly fee that covers your infrastructure, and a flat fee for each qualified call that is actually held. No setup fee, no retainer, nothing else. The monthly fee buys something real: your own domains, inboxes, warmup and lead sourcing, built for you alone and run every day. Pay-per-meeting pricing has to bury that same cost inside a much higher per-meeting fee. We would rather price the infrastructure at roughly what it costs and keep the per-call fee flat. Exact numbers come on the call, next to what one new client is worth to you, because working that through is also how we find out whether this clears for you at all.

Why a 90-day pilot and not month to month from day one?

Because a shorter window cannot answer the question either way. Warmup alone takes about three weeks before the first cold email can safely go out, and it takes a few sending cycles after that before there is data worth reading. To keep it fair the 90 days start at your first send rather than your signature, and once they are up it converts to month to month on the same terms.

What exactly counts as a qualified call?

A decision-maker at a company matching criteria we agree together at onboarding, who shows up. No-show, no charge. If a call did not match what we agreed you have 48 hours to flag it, and correctly flagged calls are not billed. Criteria agreed in advance protect you better than a vague promise, because both sides know exactly what was agreed.

What if it doesn't work?

Then you stop. The 90 days run from your first send and convert to month to month after that, so there is no long contract to escape. Before you sign we size the downside together in your numbers, so you know what a slow quarter costs you. And you only ever pay for calls that actually happen.

Will this burn my domain?

No, because we never touch it. Everything sends from dedicated domains we register and warm for you. Your real domain stays clean for invoices, contracts and day-to-day email, whatever happens.

Will you email my existing customers or open deals?

No. At onboarding you hand over your do-not-contact list, customers, live deals, anyone you are already talking to, and we exclude them by email address and by company domain before anything sends.

How much of my time does this take?

One 60-minute onboarding call, then show up to the meetings. Copy and targeting are handled for you, and you can review anything you like before it goes out, though most people stop wanting to. If you are spending more than an hour a month on this, something has gone wrong.

Why should I trust you with this?

Don't take my word for it, check the parts you can. The system that emailed you is the system you would be buying, so you have already watched it work at least once. Your criteria are agreed in writing before anything sends, which means you define what counts, not me. A no-show is never billed and an off-spec call is disputable within 48 hours. After the 90 days you are month to month, so if it is not working you stop. And most of what we earn only exists when meetings actually happen, so the incentive points the same way yours does.

Meetings booked, bad-fit clients declined, on terms you can see before you sign.

See if your numbers qualify.

One 30-minute call. What a client is worth to you, how many you close, how big your market really is. If the math clears, I will show you exactly what we would build and what your 90 days would look like. If it does not, I will tell you that instead, and you will have lost half an hour.

Dedicated infrastructure per client. Limited onboarding slots each month.